====Why Use Visual Analytics==== ===Insight without Code=== Visual Analytics allow you to get insight from your data without having to write your own analytic code. This means you're able to get robust, tested analytics working quickly with a minimum amount of effort. ===Your Logic At Work=== Every site is different - visual analytics allow you to make sure that your analytics are using the correct rules for your particular locations. ===API Access=== The analytics you create aren't just for dashboards - they're available with an API that lets you use those analytic results in reports, spreadsheets, databases or in any tool that can use web content. ===Caching=== Many visual analytics can use a [[background caching system|background caching system]] that means your results are //fast//, particularly when working with long time-frames. ===Easy Deployment=== Many visual analytics have [[deployment|deployment options]] that let you convert your analytic to a report, a dashboard, create live alerts, and more.