Why Use Visual Analytics

Visual Analytics allow you to get insight from your data without having to write your own analytic code. This means you're able to get robust, tested analytics working quickly with a minimum amount of effort.

Every site is different - visual analytics allow you to make sure that your analytics are using the correct rules for your particular locations.

The analytics you create aren't just for dashboards - they're available with an API that lets you use those analytic results in reports, spreadsheets, databases or in any tool that can use web content.

Many visual analytics can use a background caching system that means your results are fast, particularly when working with long time-frames.

Many visual analytics have deployment options that let you convert your analytic to a report, a dashboard, create live alerts, and more.